Harness the power of social media to grow your audience and boost your brand—one post at a time. This dynamic class dives deep into crafting scroll-stopping content tailored for each platform, from Instagram reels to Twitter threads. Learn how to write engaging captions, spark viral shares, and use storytelling to build authentic connections that keep followers coming back. You’ll also discover savvy strategies to turn likes and comments into real income by monetizing your social presence like a pro. The instructor LeeAnne Krusemark is a former journalist, current author and editor, and a nationwide Professor of Publishing at higher learning institutions, including Harvard Adult Education. Informative handouts for future use are included in class fee. The webinar login information will be emailed the day before class.

This course focuses on evaluating whether a business idea is realistic, sustainable, and worth pursuing. Participants will learn how to assess market demand, analyze competition, estimate costs and revenue, and identify potential risks. Key tools include basic market research techniques, break-even analysis, and feasibility checklists commonly used by entrepreneurs and investors. The course emphasizes practical decision-making, helping participants avoid costly mistakes and refine their ideas before launch. By the end of the course, learners will have completed a structured feasibility assessment for their own business concept and gained confidence in determining whether to proceed, pivot, or abandon an idea.

Tired of working for someone else? Do you need to make more money? Turn your talents and hobbies into profits by starting a home business. Taught by a Chamber of Commerce Past President and award winning business owner, this is probably the most comprehensive business start up workshop you will ever find. You will discover: More than 250 legitimate home business ideas Mandatory legal documentation Many ways to market your product/service How to take tax deductions (this workshop included!) Informative handouts for future use are included in class fee. The instructor LeeAnne Krusemark is a Chamber of Commerce Past President, current author/editor, and a nationwide Professor of Publishing at higher learning institutions, including Harvard Adult Education. The webinar login information will be emailed the day before class.

This course helps aspiring entrepreneurs develop creative, viable business ideas using structured and practical techniques. Participants will explore how innovation happens and learn tools to systematically generate and refine ideas, including the SCAMPER model (Substitute, Combine, Adapt, Modify, Put to another use, Eliminate, Reverse). Through guided exercises and collaborative activities, learners will transform everyday observations into entrepreneurial opportunities. The course emphasizes both creativity and feasibility, ensuring ideas are not only original but also realistic. By the end, participants will have multiple business concepts and a clear process they can use to continue generating innovative ideas in any industry.

This course introduces entrepreneurs to practical, results-driven marketing strategies designed for small businesses and startups. Participants will learn how to identify target customers, craft a compelling value proposition, and choose effective promotional channels on a limited budget. Key topics include social media marketing, branding, customer segmentation, and basic pricing strategies. Emphasis is placed on real-world application, helping participants develop a simple, actionable marketing plan for their own business idea. Whether launching a new venture or growing an existing one, this course equips learners with the tools to attract customers, build awareness, and drive sustainable business growth.

Introduction to Medicare Part A and B, Part C and D, Medicare supplements, when to enroll, and special enrollments periods.

Unlock the secrets to earning money around the clock. This dynamic class teaches you practical strategies and step-by-step tools to develop, launch, and automate income- generating products that keep working for you with minimal ongoing effort. You’ll learn how to identify profitable opportunities (50 ideas included!), build irresistible offerings, master automated sales and marketing systems, and scale your income streams—all while protecting your work and overcoming common hurdles. Get ready to transform your ideas into a powerful, passive income machine that works day and night. The instructor LeeAnne Krusemark is a Chamber of Commerce Past President, current author/editor, and a nationwide Professor of Publishing at higher learning institutions, including Harvard Adult Education. Informative handouts for future use are included in class fee. The webinar login information will be emailed the day before class.

Looking for ways to make money online? Turn your ideas or homemade products into income by starting an online business. You will learn how to: Find a gap in a niche market and fill it Build your own website, and market your business effectively (including SEO) so Potential customers will find you; Take care of business forms and taxes; Create multiple sources of income (including Affiliate commissions). You’ll also get info about the 25 most popular online businesses to start. Informative handouts for future use are included in class fee. The instructor LeeAnne Krusemark is a Chamber of Commerce Past President, current author/editor, and a nationwide Professor of Publishing at higher learning institutions, including Harvard Adult Education. Informative handouts for future use are included in class fee. The webinar login information will be emailed the day before class.